Without marketers what do we have, a small world that is segregated and boring because the only way to find new ideas and or products is to be lucky. So why don't we stop for a moment and just be glad we have these creative and money driven individuals who want nothing more then for us to enjoy a new product.
- Love your customer, love what they love
- Don't Compete (don't be cynical)
- Help your allies to help you
- Be consistent
- Speak the customers language
- Give credit where credit is due
- Tease your customers
I could go into more detail but I didn't want to provide a solution, just a gateway to the open ended spectrum that would allow you to solve your own challenges. I have discovered from my experience in sales and marketing that it really is one of the hardest things to have to do because it's not only the time that goes into finding the client, but the process in which you have to assure the sale. We have been in some hard spots and points in time to where we had to make some decisions that were for the best of our clients and not of our own. All I can say for anyone who is in these types of situation, compensation is a natural law. For any giving that is in pure intention, your clients will notice and when the time is right, pay you back with interest.
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